Copyleaks Website
Objectives
Reposition the homepage to reflect an updated brand, strengthen appeal to enterprise buyers, and create clearer pathways into distinct user journeys.
Role
Led the end-to-end design and development process, including WordPress implementation. Collaborated closely with a copywriter and internal stakeholders to define content strategy and page structure.
Challenges
Serving both enterprise and individual users within a single experience, and conveying enterprise value without existing customer case studies.
Objectives
Leverage SEO to drive top-of-funnel traffic while converting visitors into active users through a built-in AI detection experience.
Role
Owned the full execution from design through development. Worked closely with copy and SEO partners to shape content hierarchy, search visibility, and on-page engagement.
Challenges
Designing a layout that accommodates high volumes of SEO-driven content while remaining clear, engaging, and easy to navigate. Integrating enterprise-focused messaging within a primarily consumer-oriented experience.
Overview
Designed and launched a landing page to support the go-to-market rollout of an AI Image Detection product, focused on articulating competitive differentiation and converting high-intent visitors.
Role
Owned the end-to-end design and development process, including WordPress implementation. Collaborated with a copywriter, SEO agency, and internal stakeholders to define messaging, content, and structure.
Challenges
Creating credible visual examples of AI and human-generated imagery aligned with real-world industry use cases. Defining and communicating product value without relying on an existing interface or integrations.
Objectives
Design an API page that supports developer onboarding, satisfies technical due diligence, and contributes to lead generation—while doubling as a tool for enterprise sales conversations.
Role
Led the end-to-end design and development process, including WordPress implementation. Collaborated with a copywriter, SEO agency, and internal stakeholders to define content strategy and page structure.
Challenges
Integrating calls to action without compromising the page’s primary role as a technical resource. Translating complex workflows into clear, use-case-driven diagrams without relying on existing customer implementations.
Objectives
Optimize the pricing page to increase visitor-to-purchase conversion by applying SaaS pricing best practices, while providing clear visibility and pathways for enterprise inquiries.
Role
Owned the full execution from design through front-end implementation. Partnered with copy and stakeholders to craft content, structure pricing tiers, and implement iterative A/B testing for continuous performance improvements.
Objectives
Capture qualified leads efficiently while minimizing unqualified submissions, optimizing SDR effort, and guiding the right audience through the demo request process.
Role
End-to-end design, WordPress build, and front-end development, collaborating with copy and marketing for content strategy and CRM integration.
Challenges
Encouraging completion despite strict qualifying fields and managing visitor intent by diverting B2C users away from the enterprise-focused form.
Overview
Led the creation of a landing page for the podcast The Original Source as part of its launch strategy. The page highlights the latest episode, provides links to listening platforms to drive audience growth, and maintains an accessible archive of past episodes.
Role
Led full execution from design to development, collaborating with copy, social media, and stakeholders to craft content strategy, page hierarchy, and navigational structure.
Copyleaks Homepage
Hero Section Rotating Content
Use Cases / Solutions Tabs
Before vs After
AI Text Detection
AI Image Detection
API Integration
Self-Serve Audience
Enterprise Audience
Education Audience
Enterprise Audience Sequence
Education Audience Sequence
Resellers Audience Sequence
"The Original Source" Pocast
Alternate Page Design
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